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4 Courses Required
Digital Marketing Certificate
*Tuition rates for individual courses are subject to change over the course of your program
total courses
time commitment (average)
1 year
effort (hours/week)
maximum class size
21 students

About This Certificate

Important Notice: The Digital Marketing Certificate will not be offered after Fall 2024. If you’re interested in earning this certificate, all four courses must be successfully completed by end of term.

Mastering digital marketing opens up a path to success in today’s technology-driven global economy. Our online program equips you with the industry-leading skills you need to develop digital strategies and tactical approaches for effective user acquisition and retention across a range of platforms.

data analysis user acquisition and retention brand storytelling communications strategy social media programmatic buying campaign optimization ROI projection

What You’ll Gain

  • An understanding of brand and performance marketing strategies for today’s top digital platforms
  • Knowledge of data analysis, KPIs, and desired outcomes 
  • The steps involved in implementing a digital marketing plan

What You’ll Earn


After completing the certificate requirements, you will be able to download and print a copy of your certificate and share it with your network. Your personal certificate will be accessible from your Student Portal.

Who Should Enroll

  • Marketers who wish to diversify their digital skills to support business growth
  • Entrepreneurs looking to launch and market their brands
  • Professionals interested in moving to a career in digital marketing

How You’ll Learn

  • Engaging video lectures and interviews with industry experts
  • Direct interaction with faculty practitioners at the top of their fields
  • Online collaboration in small classes, supported by video conferencing
  • Project-based learning focused on developing real-world skills and portfolio assets

Why The New School?

The professional landscape as we've known it has changed dramatically, and ongoing learning is more important now than ever before. At The New School, we champion every student's creativity and growth. By combining integrated disciplines with collaborative problem solving, we deliver an immersive, transformative learning experience. With the leadership of Parsons School of Design—a globally top-ranked design school—our faculty imparts the critical expertise students need to advance their careers or pivot to a new one in a constantly evolving world.

Additional Details

Digital Marketing Certificate

Enroll Now

This certificate program will not be offered after this fall. To earn this certificate, complete all four required courses with a passing grade by the end of the Fall 2024 term.

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