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Course Description

Learn the fundamentals of graphic design in this design studio. Graphic design is all around you -- on applications, websites, print materials, and clothing. It is the medium in which words and images combine to communicate messages effectively. In this class, students focus on learning analog and digital creative problem-solving techniques and the basics of graphic form and expressive typography. Assignments will offer students the opportunity for maximum creative input while challenging each individual to be innovative thinkers and successful problem solvers. All assignments are framed within the graphic design methodology of research, concept development, critique, analog and digital production methods, professional output, and presentation. This course requires access to an Adobe Creative Cloud subscription (not included).

Learner Outcomes

  • Develop a basic vocabulary of typographic and design terminology to strengthen the ability to self and group-critique the technical and process-oriented aspects of design.
  • Introduce the relationship between content and form using 2-D design principles, type anatomy, and typographic layout principles to promote the use of an effective design process
  • Examine how type and image are brought together to clearly convey a chosen message
  • Develop a working knowledge of Adobe Photoshop and Adobe Illustrator
  • Examine influential designers and periods in graphic design history
  • Incorporate design research and written reflection into the beginning and end of every assignment to aid in the growth of each student's own personal design methodology
  • Show an understanding of the virtual art/design studio environment and practice by participating in a variety of synchronous (real-time interaction) activities including lectures, demos, and discussions; individual and collaborative exercises and projects; and self and peer critiques
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