This second course in the Design Thinking in Practice certificate introduces students to the practice of user centered research, and why it’s so important to design thinking. The class will be structured to give students time to engage with every phase of the research process so that they can experience firsthand what it will be like to coordinate and recruit the right participants, plan and set up the research materials, and finally conduct the research.
Some of the questions that will be explored in this course would be:
- Why is user research so critical to design thinking?
- Do other methods of research help in user centered design research?
- Who should we focus on recruiting when we conduct research?
- Why do we only focus on such a small sample group?
- What happens when your research does not yield the desired results?
- How to conduct user research that would inspire conception of innovative ideas
- How to find the right respondents to conduct the most effective research
- How to prepare for user research
- How to sift through research material to find critical insights for design
- The difference between different research methodologies
Applies Towards the Following Certificates
- Design Thinking in Practice Certificate : Required Courses